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Late-Night Hosts Skewer Kendall Jenner's Pepsi Ad

/ Source: Variety
Image: New Pepsi Ad
Pepsi "Live For Now Moments Anthem" starring Kendall Jenner & feat. "Lions" by Skip Marley.You Tube

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LOS ANGELES — The Pepsi ad starring Kendall Jenner that sparked controversy across social media earlier this week before being pulled provided abundant fuel for late-night hosts.

Stephen Colbert walked his audience through the ad, which begins with a large crowd of young people protesting in what Colbert jokes to be "Newport Rhode Island." Colbert went on to ridicule what the ad really seems to be about: "So far we don't know what has caused all of America's hot extras to take the streets. I'm guessing it's a protest for Attractive Lives Matter."

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Jimmy Fallon brought the controversy into play at the tail-end of his monologue, seamlessly linking it with news about North Korea. "I saw that today North Korea conducted a missile test, which escalated tensions in the region," he began. "But don't worry. Things settled down when Kendall Jenner stepped in and handed them a Pepsi."

Jimmy Kimmel was perplexed at how the advertisement, which was ridiculed for trivializing the Black Lives Mater movement, was ever created. "The fact that this somehow made it through -- I can't imagine how many meetings, and edits, and pitches, and then got the thumbs-up from who knows how many people, is absolutely mind-boggling," he said.

Image: Pepsi PR On-Set With Kendall Jenner
Pepsi PR On-Set With Kendall Jenner on February 4, 2017 in Bangkok, Thailand.Brent Lewin / Getty Images for Pepsi

"The Daily Show" team didn't shy away lampooning the ad either, with Trevor Noah boldly comparing the ad to Jenner's half-sister Kim Kardashian's infamous sex-tape. "Once again, we see a Kardashian in a video being put in an awkward position," he joked. Noah went on to explain how ads need to become more "woke," quipping that Coca-Cola should address climate change, and there should be a wedding for "Mr. and Mr. Clean."

An alternate ending for the ad was whipped up by the team of "Late Night with Seth Meyers," in which a black woman and a police officer holding a Pepsi exchanged a few awkward smiles before the officer called for back-up.

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