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The gift of spending: now you can give your loved ones Amazon Prime

If you're not sure what to get someone for the holidays this year, maybe it's best to let them choose for themselves. But if a gift card seems a bit too predictable, you can now sign them up for Amazon Prime and watch them spend themselves silly.

Amazon's popular premium service gives users free shipping, unlimited streaming video, and a few other perks. But not everyone is convinced it's for them — so they must be initiated into the system without their knowledge.

Point your browser to Amazon's "Gift Prime" page and you can sign someone up for an account, but beware: you can't choose the duration. The only option is $79 for a full year of Prime; if you were hoping to throw down for just a month or two, sorry.

Not sure if someone is Primed or not? You can always ask, but if the recipient is already in the system, they'll receive a $79 gift card — so you won't have to think of something else.

Devin Coldewey is a contributing writer for NBC News Digital. His personal website is