Oura Ring’s most premium ring is at its lowest price ever for Black Friday

The Oura Ring 4 is rarely on sale and today you can get it for $100 off.
I’ve tested the Oura Ring 4 for over six months — it’s one of the best smart rings you can buy.
I’ve tested the Oura Ring 4 for over six months — it’s one of the best smart rings you can buy.Kara Birnbaum / NBC News

Black Friday is officially here, and if you’ve been eyeing a smart ring, Oura Ring’s newest model is on sale for its lowest price ever right now. The Oura Ring 4 is my favorite smart ring on the market, and it is great for accurate health and sleep tracking. For Black Friday, retailers are currently discounting it for almost 30% off — and less than $250.

The Oura Ring 4 is the brand’s latest model, with a longer eight-day battery life, a wider range of sizes and more advanced sensors. The sensors inside the ring are flush with the interior, meaning a smooth build that’s sleek and comfortable to wear.

I’ve worn the Oura Ring 4 for over six months and tested it against other smart rings and fitness trackers on the market. It’s a fantastic option if you want to accurately track your health and sleep metrics with something sleek and subtle. Keep in mind that it has a $5.99 monthly subscription. You can learn more in my Oura Ring 4 review.

Other smart rings and fitness trackers on sale for Black Friday

Anyone with a Samsung phone should consider the Samsung Galaxy ring for health and sleep tracking — it’s back at its lowest price ever right now. It tracks health, sleep, stress, fitness and exercise metrics, similar to the Oura Ring. I love its sleek, concave design and wired charging case, especially compared to other smart rings I’ve tried.

This smart ring has the best battery life out there (up to 12 days), plus it comes with a charging case that can add up to 150 more days before needing to recharge. Like other smart rings, it tracks your health, sleep and fitness, but it does not require a subscription to use.

Whoop (and its subscription) is a bit pricey, so anytime it’s on sale is noteworthy. It’s essentially a screenless watch band you wear around your wrist (or upper arm) that tracks health, sleep and fitness data relatively automatically. It has more in-depth metrics around strain and recovery than most other fitness trackers. You can learn more in my Whoop vs Apple Watch comparison.

4.7-star average rating from 967 reviews on Amazon

I’ve tested the Ultra 2 and think it’s the brand’s most durable, premium smartwatch. In addition to receiving texts and calls, it also tracks fitness metrics, has precise GPS features navigation and is water-resistant up to 100 meters, according to Apple. This model rarely goes on sale, but it’s currently at its lowest price ever this Black Friday. (Note that only specific models and watch bands are discounted.)

Why trust NBC Select?

I’m a reporter for NBC Select who covers fitness and technology, and I’ve covered deals and sales for years. I review products like wireless earbuds, smartwatches and smart rings, including the Oura Ring. Prior to Black Friday, I previewed a list of deals from Amazon and sorted through them to find worthwhile sales you should know about. To evaluate the quality of this Oura ring deal, I made sure it’s 20% off or more and a highly rated item with at least a 4.0-star average rating from hundreds of reviews. I also ran it through price trackers like CamelCamelCamel to ensure it’s at its lowest price in at least three months or its lowest price ever. I’m frequently updating this article throughout Black Friday to reflect the most up-to-date prices. For more information on our editorial team and how we choose products, check out this page.

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