updated 9/14/2010 3:45:35 AM ET 2010-09-14T07:45:35

SAN MATEO, Calif., Sept. 13, 2010 (GLOBE NEWSWIRE) -- SDForum, Silicon Valley's leading source of information and education in the technology community, announced today that it will host its second annual Open Innovation conference on Friday, October 15, 2010 at 8:00 a.m. PDT in Palo Alto, Calif. Experts, investors, and executives including Judy Estrin, author of Closing the Innovation Gap, Deborah Magid of IBM and John Wolpert of UpStart Mobile will discuss how innovation is critical for success in today's interconnected global technology businesses.

How does innovation happen and how are companies breaking barriers to create new markets, opportunities? How does it take place across industries in product development? One growing trend is supporting "loosely coupled" application architectures that use APIs between companies to enable external trading partner innovation.

"Innovation and entrepreneurship have always been the cornerstones of Silicon Valley, but the strength of our ecosystem supporting both has never been as important to not only the Valley, but the country and the world," said Judy Estrin, a technology entrepreneur, board member and Author of Closing the Innovation Gap. "We cannot take our success for granted, and events like SDForum's Open Innovation and the Ecosystem Conference are important in regaining our focus on sustainable innovation."

Attendees will have the opportunity to share insights and network with business executives, entrepreneurial teams and investors at this symposium.

"Innovation is the best asset any organization of any size should have," said Susan Lucas-Conwell, CEO of SDForum. "We are delighted to welcome some of the leading minds on the subject of innovation to participate in the upcoming SDForum conference and share learning lessons as well their insights."

Visit SDForum's website at www.sdforum.org/Innovate for the full agenda.

Opening Keynote by Judy Estrin, Entrepreneur/Board Member/Author – Closing the Innovation Gap

Other Confirmed Speakers Include:  

  • Christine Crandell, Accept Corporation
  • Pascal Finette, Mozilla Labs
  • Rich Friedrich, HP Labs
  • Ping Li, Accel
  • Deborah Magid, IBM
  • Mike Olson, Cloudera
  • Paul Plushckell, Spigit
  • John Shen, Nokia Research Center
  • Doug Solomon, IDEO
  • Tony Wasserman, Carnegie Melon University
  • John Wolpert, UpStart Mobile
  • Chris Yeh, PBWorks 

Price & Registration

Early bird pricing through September 20th is $95 for Non-Members and $65 for SDForum Members.  

Media are invited to attend; please contact Julie Welch at julie@sdforum.org.

Location: HP Auditorium, 3000 Hanover Street, Palo Alto, CA

Follow the event on Twitter, #SDFInnovate

About SDForum

SDForum has been instrumental in setting the technology industry agenda for more than 25 years. As the largest and oldest not-for-profit in the valley dedicated to educating and creating relationships within the technology community, SDForum provides the latest insights on emerging technology trends and best business practices through events, specialized services and resources. The SDForum reaches 12,000 professionals annually. Long-standing relationships include technology companies such as HP, IBM, Microsoft, Nokia and SAP as well as venture capital firms, financial institutions and international organizations. For more information, visit www.sdforum.org .

The SDForum logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7989

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