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Ironclad's KONG Waterproof Named "New Product of the Year"

LOS ANGELES, Oct. 11, 2010 (GLOBE NEWSWIRE) -- Ironclad Performance Wear Corporation (OTCBB:ICPW), the recognized leader in high-performance task-specific gloves and apparel, today announced that its KONG Waterproof glove, an expansion of the KONG line of technical performance gloves for the oil & gas industry, has been named the "2010 New Product of the Year" for hand protection by Occupational Health & Safety magazine. The award recognizes the KONG Waterproof glove for innovation, quality and excellence in customer service.
/ Source: GlobeNewswire

LOS ANGELES, Oct. 11, 2010 (GLOBE NEWSWIRE) -- Ironclad Performance Wear Corporation (OTCBB:ICPW), the recognized leader in high-performance task-specific gloves and apparel, today announced that its KONG® Waterproof glove, an expansion of the KONG line of technical performance gloves for the oil & gas industry, has been named the "2010 New Product of the Year" for hand protection by Occupational Health & Safety magazine. The award recognizes the KONG Waterproof glove for innovation, quality and excellence in customer service.

A photo accompanying this release is available at

The KONG Waterproof combines the impact protection features of the award-winning KONG Original with technologies which make the glove waterproof and cold weather resistant. These features are critically important in environments such as off-shore drilling platforms where extreme cold wet conditions exist. The glove enables workers to remain on the job longer and protect their hands from becoming too cold or numb. The KONG Original, considered the "gold standard" for oil and gas extraction worker hand safety, has also been recognized by the U.S. Department of the Interior for exceptional performance in enhancing hand safety.

"Ironclad's KONG glove line for the oil and gas industry, with technology specifically designed for these uniquely hostile environments, has become this industry's standard for workplace safety," said Fred Castro, vice president of sales for Ironclad Performance Wear. "This honor by OHS magazine, and the tremendous level of interest which Ironclad received at the National Safety Council Congress & Expo last week, continues to demonstrate that Ironclad is the recognized leader in industrial hand safety."

The KONG glove line was developed in partnership with Orr Safety, a worldwide distributor of safety equipment, and members of the oil & gas industry's safety council. KONG gloves are available in three styles – KONG Original, KONG Waterproof and KONG Super Dexterity. Each was designed and purpose-built to meet the unique challenges encountered by workers in the oil & gas industry.

KONG gloves are available through Ironclad Performance Wear and Orr Safety ().

About Ironclad Performance Wear Corporation

Ironclad Performance Wear is a leader in high-performance task-specific work gloves and apparel. It created the performance work glove category in 1998, and continues to leverage its leadership position in the safety, construction and industrial markets through the design, development and distribution of specialized task-specific gloves for industries such as oil & gas extraction; automotive; and police, fire, first-responder and military. Ironclad engineers and manufactures its products with a focus on innovation, design, advanced material science and durability. Ironclad's gloves and apparel are available through industrial suppliers, hardware stores, home centers, lumber yards, and sporting goods retailers nationwide; and through authorized distributors in North America, Europe, Australia and Asia.

The Ironclad Performance Wear Corporation logo is available at

Built Tough for the Industrial Athlete™

For more information on Ironclad, please visit .

The photo is also available via AP PhotoExpress.

CONTACT: Ironclad Chris Miller, Director of Marketing (310) 643-7800 x127 chrism@ironclad.com Lorna Miller, Media Relations (310) 496-0930 lornam@ironclad.com