updated 10/18/2010 9:46:07 AM ET 2010-10-18T13:46:07

WALNUT CREEK, Calif., Oct. 18, 2010 (GLOBE NEWSWIRE) -- DM Products, Inc. (Pink Sheets:DMPD) ( www.dmproducts.biz ) announced today that its Form S-1 Registration Statement has now been declared effective by the United States Securities and Exchange Commission. As a result, DM Products, Inc. is a fully reporting company.

"We want to thank all of our shareholders for their patience during this process, as well as our securities' counsel and accountants for their unfettered efforts. We have a great team," said Kurt Cockrum, President and Chairman of the Board.

"While the five months since filing, and the subsequent amendments have indeed been arduous, it was worth the effort and necessary to move the Company forward. With the approval of our S-1, we are now positioned to obtain an over-the-counter bulletin board (OTCBB) listing, and fully develop our Aliano Westlake Village fragrance division," Cockrum added.  "In addition to already securing the services of Robert Aliano and Joseph Sutman, we are currently negotiating with other individuals to finalize the 'Aliano Dream Team.'"

An information statement, pursuant to Rule 15c2-11 under the Securities and Exchange Act of 1934, has already been submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the over-the-counter bulletin board (OTCBB). It is anticipated that FINRA approval will be obtained in the very near future. 

DM Products, through its wholly owned subsidiary, Direct Success, Inc., currently develops, finances, produces, markets, and distributes unique and innovative health, beauty, fashion, fitness and other products for sale through infomercial marketing and distribution channels. The company intends to expand its operations with its newly formed personal care division, Aliano, Inc. dba "Aliano Westlake Village."

The DM Products, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7920

This press release includes certain statements that fall within the definition of "forward-looking statements" under the Private Securities Litigation Reform Act of 1995. Any such statements are subject to risks and uncertainties, overall economic and market conditions, competitors' and clients' actions, and weather conditions, which could cause actual results to differ materially from those anticipated. Accordingly, such statements should be considered in light of these risks. Any prediction by DM Products is only a statement of management's belief at the time the prediction is made. There can be no assurance that any prediction once made will continue thereafter to reflect management's belief, and DM Products does not undertake to update publicly its predictions, whether as a result of new information, future events or otherwise.

More information can be found on the company website, www.dmproducts.biz or email dmproducts@dmproducts.biz.

© Copyright 2012, GlobeNewswire, Inc. All Rights Reserved

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