updated 12/14/2010 9:46:40 AM ET 2010-12-14T14:46:40

NEW YORK, Dec. 14, 2010 (GLOBE NEWSWIRE) -- Luke Entertainment, Inc. (Pink Sheets:LKEN) aka Greene Concepts, announces today that the company has signed a deal to have its products placed in the Fingerhut, and Gettington catalogs for resale. Fingerhut and Gettington are nationwide direct catalog retailers owned by Bluestem Brands, Inc. These catalogs deliver shop-at-home convenience and a wide selection of products both online and through regular catalog mailings and emails to customers. Distribution with Fingerhut is thanks to collaboration between LKEN's Greene Concepts and Bluestem Brands, Inc.

Bluestem Brands, as stated on its website, is a multi-brand retailer, delivering a wide selection of products and shop-at-home convenience through e-commerce and direct marketing via the Fingerhut and Gettington.com brands. Bluestem Brands currently claims over 20 million hard catalog recipients in addition to more than 4 million website visits per month. In addition to offering a large selection of brand name products, Bluestem Brands also offers a variety of credit options to provide families on a budget the flexibility of paying over time.

"We are thrilled to be working with Bluestem Brands in featuring our products on Fingerhut, a nationally recognized catalog retailer for generations," states LKEN CEO, Lenny Greene. "We see this success as a sign of the times for Greene Concepts. We carry a high demand product to market with minimal competition; one which is cost-efficient and environmentally conscious. Normally, green products come with a premium price tag, but our chemists and engineers have worked to develop a product which every home, office and enterprise can consider to make a small step forward on the green front, while saving an impressive amount for our customers, leading to higher savings and net profits."

Go Green-Refill-Reuse-Recycle your inkjet and toner cartridges! Save the planet!

Luke Entertainment has officially changed its name to Greene Concepts, Inc. to better reflect its brand toward long-term growth. The name change effected with the New York Secretary of State on November 4th, 2010 and is under process for FINRA acknowledgment. Greene Concepts, Inc. is an ink technology manufacturing and distribution Company headquartered in Fresno CA. Chairman and Founder Lenny Greene has spent the past 30 years serving the printing needs of businesses and consumers. Greene Concepts intends to be the catalyst for the introduction of a number of innovative products and marketing strategies and to bring the world the best inks at the lowest prices so consumers and businesses can save time, save money, print more and print better.

Safe Harbor: This release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.

CONTACT:  Luke Entertainment, Inc.
          lken@gerrardhollister.com

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