updated 3/11/2011 11:48:05 AM ET 2011-03-11T16:48:05

LAS VEGAS, March 11, 2011 (GLOBE NEWSWIRE) -- HeadsUp Entertainment International Inc. (Pink Sheets:HDUP) will be front centre as presenting sponsor of tonight's major championship boxing event from Planet Hollywood in Las Vegas. The Pay per View is available through all major cable and satellite providers for $24.99 with Main Event featuring a clash of 2 heavyweight titans 6'7" Michael Grant and 6'9" Tye Fields. The winner will continue his quest to fight for the heavyweight title while the loser will have some tough decisions about the future of their career.

HeadsUp Entertainment President and CEO Kelly B. Kellner will be interviewed between bouts to discuss the Company's emerging growth in the sports and entertainment marketing business as well as having the company's logo and stock symbol prominently featured on the ring mat and centre truss banner.

This will be the inaugural event for HeadsUp in the world of boxing and the first of a series of events partners with major players in the industry that is expected to substantially increase revenues from new markets to supplement the business model the Company has built in the poker industry. 

Forward-Looking Statements:

This news release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. When used in this release, words such as "estimate," "expect," "anticipate," "projected," "planned," forecasted" and similar expressions are intended to identify forward-looking statements, which are, by their very nature, not guarantees of HeadsUp Entertainment International Inc.'s future operational or financial performance, and are subject to risks and uncertainties. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. Due to the risks and uncertainties, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

CONTACT: HeadsUp Entertainment International Inc.
         Investor Relations
         Kelly B. Kellner
         (403) 269-9039
         Website: www.headsupentertainment.com

© Copyright 2012, GlobeNewswire, Inc. All Rights Reserved

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