updated 5/19/2011 8:16:32 AM ET 2011-05-19T12:16:32

WOBURN, Mass., May 19, 2011 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (Nasdaq:BLIN), developer of the award-winning  iAPPS  web experience management product suite and interactive technology solutions, announced today that it has received four Horizon Interactive Awards for outstanding development of interactive web applications and websites for customers Smithers-Oasis, Shaw Flooring, PODS, and Omgeo. The ninth annual Horizon Awards fielded more than one thousand entries from over 22 countries around the world with winning entries showcasing the industry's best interactive media solutions including websites, online ads, video, mobile applications and more. The Horizon Interactive Awards holds the annual competition in early spring of each year with the winners being announced in May.

"This years' competition included an outstanding entry field," said Mike Sauce, founder of the Horizon Interactive Awards. "The overall diversity and quality of entries we received was fantastic and judging was very competitive. We're starting to see a convergence of all types of media, from Web to mobile, into more integrated solutions for clients around the world. That's exciting to see!"

In the Business to Business category, Bridgeline received a Silver award for development of the Shaw Web Studio ( http://www.shawwebstudio.com ). Shaw Flooring is a subsidiary of Berkshire Hathaway, Inc. and the world's largest carpet manufacturer. Developed on iAPPS Content Manager, iAPPS Analytics and iAPPS Commerce, Shaw Web Studio was built for Shaw's nationwide network of flooring retailers. Shaw Web Studio provides access to tools, content, and collateral, enabling retailers to build and manage their own professional websites that benefit from iAPPS' full range of easy-to-use administrative functionality, as well as a best-in-class feature set that includes industry-leading SEO (Search Engine Optimization) capabilities along with integrated web analytics reporting that offers unparalleled insight into customer and site visitor activity. 

Winning in the Consumer Information category with a Silver award was the Smithers-Oasis Website ( www.oasisfloral.com ), recently redesigned on the iAPPS Product Suite. Smithers-Oasis is a leading global manufacturer of floral products for the floral retail and wholesale industries. Bridgeline aided in creating their new multi-lingual website on iAPPS Content Manager to support Smithers-Oasis' efforts to extend its brand identity worldwide via the Internet.

Also winning a Silver award in the Consumer Information category was the PODS Website redesign ( www.pods.com ). PODS is a leader in the moving and storage industry in the U.S., Canada, United Kingdom, and Australia. Recently redeveloped, the new PODS site was targeted specifically at increasing the percentage of PODS' customers that book online versus over the phone. The new site focuses heavily on delivering relevant user experiences for identified audience segments that visit PODS.com with the goal of providing relevant information for each.

Lastly, in the Education category, Bridgeline received a Bronze award for the development of the Omgeo Central Trade Manager (CTM) Flash Demo, a browser-based user interface demonstration. A highly effective tool to introduce new clients to CTM's features and benefits and to provide an animated tour of the product's key functionality, the CTM demo helped to increase subscriptions and reduce the amount of Customer Service calls received by Omgeo.

About the Horizon Interactive Awards

The Horizon Interactive Awards was created to recognize excellence in interactive media production worldwide. Since 2001, the competition has received many thousands of entries from countries around the world and nearly all 50 US States. Each year, those entries are narrowed down to the best of the best to be recognized and promoted on and international stage for their excellence. The judging process involves a Horizon Interactive Awards advisory panel, end user panel and a worldwide panel of judges consisting of industry professionals. Winning entries are dubbed the "best of the best" in the interactive media industry. For more information, visit www.horizoninteractiveawards.com .

About Bridgeline Digital

Bridgeline Digital is a developer of an award-winning web experience management product suite and award-winning interactive business technology solutions that help customers leverage best in class web-based technologies to achieve their business objectives. The iAPPS Product Suite is an innovative SaaS solution that unifies Content Management, eCommerce, eMarketing, and Analytics capabilities into the heart of websites, online stores, intranets, extranets, and portals – enabling business users to swiftly enhance and optimize the value of their web properties. iAPPS Content Manager is the 2010 CODiE Award Winner for Best Content Management Solution, globally.

Combined with award-winning interactive technology development services by Microsoft Gold-Certified development teams, Bridgeline Digital helps customers to cost-effectively maximize the value of their rapidly changing web applications. Bridgeline's teams of developers specialize in web application development, e-commerce development, usability engineering, SharePoint development, rich media development, and search engine optimization.

Bridgeline Digital is headquartered near Boston, with additional locations in Atlanta, Baltimore, Chicago, Denver, New York, Philadelphia, Washington, D.C., and Bangalore, India. Bridgeline Digital has hundreds of customers ranging from middle market organizations to divisions within Fortune 1,000 companies that include: Sun Chemical, Honeywell, Healthcore, LG Electronics, Marriott International, Berkshire Life, PODS, Budget Rental Car, AARP, National Financial Partners, The Packard Foundation, DTCC, Cadaret, Grant & Co., National Insurance Crime Bureau, and the American Academy of Pediatrics. To learn more about Bridgeline, please visit www.bridgelinedigital.com .

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995

All statements included in this press release, other than statements or characterizations of historical fact, are forward-looking statements. These forward-looking statements are based on our current expectations, estimates and projections about our industry, management's beliefs, and certain assumptions made by us, all of which are subject to change. Forward-looking statements can often be identified by words such as "anticipates," "expects," "intends," "plans," "predicts," "believes," "seeks," "estimates," "may," "will," "should," "would," "could," "potential," "continue," "ongoing," similar expressions, and variations or negatives of these words. These forward-looking statements are not guarantees of future results and are subject to risks, uncertainties and assumptions including the risks described in our filings with the Securities and Exchange Commission that could cause our actual results to differ materially and adversely from those expressed in any forward-looking statement. We expressly disclaim any obligation to update any forward-looking statement.

CONTACT: Brian Bolton
         Bridgeline Digital, Inc.
         Vice President of Marketing
         781.497.3013
         bbolton@blinedigital.com

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