President Barack Obama is urging Hispanics through a video to sign up for coverage and then spread the word through their connections.
In the video, posted Thursday on WhiteHouse.gov, Obama tells listeners if they are a Latino without health care to check out the government web sites in English or Spanish.
And if they already have health insurance, Obama urges viewers to spread the word to “tu familia, tus amigos, tus vecinos," your family, your friends, you neighbors.
The video comes after the administration reported that 8 in 10 uninsured Latinos could get coverage through some form of government sponsored health care program.
Hispanics are considered key to the success of the Affordable Care Act, also known as Obamacare because so many Latinos lack health insurance and because it is a younger population. Younger people tend to be healthier and are needed to offset the cost of older enrollee, who may have more health issues.
First published February 13 2014, 2:00 PM
Suzanne Gamboa is a senior writer for NBCNews.com. She started in January 2014. Gamboa is responsible for editing, reporting and writing stories about Latinos and how the population's expansion is reshaping the U.S. Gamboa joined NBCNews.com from NBC Latino, where she was political editor, responsible for writing, editing and assigning political coverage.
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Prior to her role at NBC Latino, Gamboa had worked 13 years in the Washington, D.C. bureau of The Associated Press, where she covered politics, immigration and border and U.S.-Mexico issues, veterans, the Texas congressional delegation and most recently race and ethnicity, a beat she helped build. She also worked at the AP in Texas and at the Austin American-Statesman.
Gamboa lives in Washington, D.C.