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Burger King Decides Chicken Should Be Ring-Shaped

by Sarah Whitten, CNBC / / Source: CNBC.com
Burger King's new Chicken Fries RingsBurger King /

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Burger King may have revolutionized the chicken nugget with its chicken fries in 2014, but now it's amping up its chicken game to a whole new level.

The burger giant is slated to sell chicken fries rings — yes, rings — starting Monday.

Read More from CNBC: McDonald's is Testing a Super-Sized Big Mac

The chicken fries rings, which look a bit like onion rings, are made with all-white meat chicken and coated in a light, crispy breading.

"Even though the name on our door says [Burger King], more and more of our guests are coming in for chicken," Alex Macedo, president of Burger King North America.

It's no surprise that Burger King is rolling out this new treat. Chicken fries have continued to drive sales for the company since they were revitalized in 2014.

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Last October, Restaurant Brands International, the owner of Burger King and Tim Hortons, saw its profit soar in the third quarter, fueled in part by its chicken fries, the company said.

BK has continued to see strong sales boosts each quarter with each new flavor iteration of the cult-favorite menu item. So far, there have been three limited-time flavors of the fries — jalapeno, buffalo and fiery.

The burger giant also revealed that it will be reviving its 10 nuggets for $1.49 deal for a limited time.

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