Drinks Americas Sales of Rheingold Beer Reaches More Than 3000 Accounts in Metro New York and the Surrounding Four State Introductory Markets

/ Source: GlobeNewswire

WILTON, Conn., Nov. 10, 2010 (GLOBE NEWSWIRE) -- Drinks Americas Holdings, Ltd. (OTCBB:DKAM), a leading developer and marketer of beverage products announced today that Rheingold Beer, New York's Beer since 1883, is now being sold in more than 3000 accounts in the four state Metro New York launch markets.

To help consumers find Rheingold Beer, Drinks is making available to the public Rheingold Beer interactive maps, pinpointing retail on and off premise locations where this great tasting beer is available. Retailers may also add their information to the fast growing list.    Please visit   for interactive links on account locations in each state. 

A photo accompanying this release can be found at:

About Drinks Americas

Drinks Americas develops, owns, markets, and nationally distributes alcoholic and non-alcoholic premium beverages associated with renowned icon celebrities, including Willie Nelson's Old Whiskey River Bourbon and Trump Super Premium Vodka. Other products owned by Drinks Americas include Olifant Vodka, Aguila Tequila and Rheingold Beer.

For further information, please visit our new websites at www.drinksamericas.com  and www.rheingoldbrewingcompany.com.

The Drinks Americas Holdings, Ltd. logo is available at

Safe Harbor

Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company's need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company's most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.

CONTACT: Drinks Americas, Inc. Charles Davidson 203-762-7000 CEOcast, Inc. Dan Schustack 212-732-4300