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MusclePharm Expands Canadian Retail Distribution

DENVER, Oct. 26, 2010 (GLOBE NEWSWIRE) -- MusclePharm® Corporation (OTCBB:MSLP), one of the fastest growing nutritional supplement companies in the United States, announced today that Canada's fastest growing sports and wellness retailer, REFLEX, has recently began to carry MusclePharm products in all 21 of their locations with 4 more under construction.
/ Source: GlobeNewswire

DENVER, Oct. 26, 2010 (GLOBE NEWSWIRE) -- MusclePharm® Corporation (OTCBB:MSLP), one of the fastest growing nutritional supplement companies in the United States, announced today that Canada's fastest growing sports and wellness retailer, REFLEX, has recently began to carry MusclePharm products in all 21 of their locations with 4 more under construction.

"We are excited to have the opportunity to expand MusclePharm's retail presence in Canada with REFLEX," commented Brad Pyatt, MusclePharm's Chief Executive Officer. "Our products continue to resonate well with consumers and we look forward to working with REFLEX in our future targeted healthy living and wellness marketing campaigns to further increase MusclePharm's brand awareness and product sales."

MusclePharm products are currently carried in over 150 GNC Canada Locations and will now be available in all 21 REFLEX locations.

"We are extremely happy about our partnership with MusclePharm and are looking forward to big things for both ourselves and MusclePharm this year," commented Derek Carey, President of REFLEX. "We are a very big supporter of the UFC and will be doing large advertising and promotional campaigns in conjunction with MusclePharm during the upcoming UFC events in Canada."

About MusclePharm

Headquartered in Denver, Colorado, MusclePharm is a rapidly expanding healthy life-style company that develops and manufactures a full line of NSF and scientifically approved, nutritional supplements that are 100% free of any banned substances. Based on years of research, MusclePharm products are created through an advanced six-stage research protocol involving the expertise of top nutritional scientists and field tested by more than 100 elite professional athletes from various sports including the NFL, MMA, and MLB. The Company's propriety and award winning products address all categories of an active lifestyle including muscle building, weight loss, and maintaining general fitness through a daily nutritional supplement regimen. MusclePharm is sold in over 120 countries and available in over 5,000 U.S. retail outlets that include GNC, and Vitamin Shoppe, as well as over 100 online stores, including bodybuilding.com, Amazon and Vitacost.com. For more information, please visit .

Forward-looking Statements

MusclePharm Corporation believes the information set forth in this Press Release may include "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. Certain factors that could cause results to differ materially from those projected in the forward-looking statements are set forth in "Risk Factors" in Item 2.02 of the Company's Form 8-K dated February 18, 2010, which has been filed with the Securities and Exchange Commission.

CONTACT: ICR Investor Contact: John Mills, Senior Managing Director 310.954.1105