/ Source: Reuters
Apparel retailer Gap Inc., which has been looking to bolster flagging sales, said on Wednesday it introduced a line of clothing for tall and petite women at its Web site.
"Petite and tall female consumers have traditionally been underserved by the apparel market, particularly women looking for casual styles," said Felix Carbullido, vice president and general manager of gap.com, in a statement.
Gap has taken some of its most popular clothes and adjusted the proportions, the company said, targeting women under 5'4" and over 5'11."