This post does write itself: as you can see from the headline, the brothers Wahlberg are opening a new restaurant called Wahlburger. And yes, it's going to be a burger place!
They've tapped brother Paul to be chef and the 120-seat restaurant is due to open next spring at Hingham Shipyard, across from Alma Nove, a restaurant the brothers already own in the Massachusetts town.
Personally, this idea seems so kitsch it's perfect. If I'm ever in the Hingham area, I'll take a cheeseburger, please. Until then, Wahlbergs, say hi to your mother for us.