This story is part of NBC Select’s New & Notable column, where we highlight our favorite product launches. We will continuously update this article throughout the month with new releases we think you should know about.
Apparel and footwear launches
When On launched its first Cloudmonster sneaker in 2022, it was just one shoe. But now, the brand has an entire Cloudmonster line that consists of three pairs of shoes, and new versions of each just came out.
- The Cloudmonster 3 is a daily trainer based on the original sneaker. It has three layers of responsive cushioning and a very prominent curved rocker shape to propel runners forward.
- The Cloudmonster 3 Hyperis a super trainer for long and tempo runs. NBC Select reporter Zoe Malin has been doing 10Ks in it for about two weeks (the brand sent her a sample to test). “This is by far my favorite Cloudmonster sneaker, and I’ve tried them all,” she says. “Its soft cushioning keeps my feet happy and comfortable for miles, and there’s enough bounce to keep me moving, but not so much that I feel like I’m on a trampoline.”
- The LightSpray Cloudmonster 3 Hyper (coming soon) is the lightest shoe in this line, and you pull it on rather than lace it up. Like the Hyper, it’s ideal for long and tempo runs, but it’s also good for those who race.
The ZenMode Mule is a men’s and women’s slip-on lifestyle shoe that’s anatomically-shaped — the brand designed it to follow the curves of your feet so it’s supportive in all the right places. The mule has a thick layer of comfortable cushioning, a reinforced arch and a stable, secure feel to prevent you from clenching your toes while walking or feel like your feet are slipping out. You can use the built-in elastic strap to hold your heel in place or fold it into the shoe. The top of the mule is made from a smooth, plush fabric that lays against your skin to prevent irritation.
The New Balance Ellipse is a lightweight daily trainer for casual runners, and it has a moderate layer of soft, bouncy cushioning. The top of the shoe is made from breathable, semi-stretchy yet structured mesh that keeps your feet secure, and it has reflective detailing, a cushioned and gusseted tongue, a plush heel tab and an internal liner — the latter two really increase the comfort factor. The sneaker is available in men’s and women’s sizes, and it comes in standard, wide and extra-wide styles.
Adidas says its Hyperboost Edge sneaker is a cross between an everyday road running shoe, which is built to keep your feet comfortable and supported, and a supertrainer, which has a more sophisticated design to help you run faster and for longer. The Hyperboost Edge has a thick layer of lightweight, high energy return foam; a grippy outsole to add extra traction; soft fabric that still manages to hold your feet in place; and heel pods for additional cushioning and stability. There’s also no carbon plate in this shoe, giving it a more flexible feel. It comes in men’s and women’s sizes.
Other notable apparel and footwear launches:
- Calpak Colette Collection
- Kane Revive OB
- Knix Shape & Smooth Bra
- MZ Wallace Scrunch Shoulder Bag
- Nobull Drive 2
- REI Co-op Microtrek Insulated Hoodie
- REI Co-op Westward Camping Series
- Spanx SpanxSuperSmooth BraVa Collection: Lightly Lined Bra, Unlined Bra and Push-Up Bra
- Stakt Adjustable Weighted Vest
- Thirdlove TempSync Plunge Wireless Bra
Tech launches
The Macbook Neo is a new laptop from the brand that starts at $599, and the internet is freaking out. It’s the lowest-priced model from Apple by far, and is an excellent option for many shoppers (particularly students) looking for great build quality, long battery life and Apple’s operating system. “It’s not as powerful as a MacBook Air, but the price point, especially given tech supply chain disruptions in 2026, is outstanding,” says NBC Select reporter Harry Rabinowitz. You can read more about Apple’s March launches here, including the new iPhone 17e and M5-series laptops.
These are JBL’s latest premium over-ear headphones, with some impressive improvements from the previous model. They have a new design that’s slimmer and has metallic accents, bringing a look that better matches competitors like the Sony WH-1000XM6 and Sonos Ace. Despite the smaller size, they still get up to 50 hours of battery life, with noise canceling on, far more than most of the competition.
Polar is best known for its accurate heart rate straps, but the brand makes plenty of fitness trackers. This latest model is a brand new series that’s unabashedly functional and durable, with plenty of buttons and thick, protective edges. One reason it’s making waves is that it has a built-in flashlight (with a red light mode), similar to many premium Garmin watches, but at a much cheaper price of $250.
LG makes some of the best TVs, and the C-series is its best model for most people, says Rabinowitz. This latest C6 Series is brighter and comes with a new processor for improved performance in picture processing and HDR. The largest sizes (77 and 83 inches) have a new, much brighter panel, but are also much pricier — the brand is calling these two models the C6H to distinguish them from the smaller sizes.
Other notable tech launches:
- Amazfit Active 3 Premium fitness tracker
- Apple iPad Air (M4)
- Apple iPhone 17e
- Apple MacBook Air (M5)
- Apple MacBook Pro: M5 Pro and M5 Max
- Apple Studio Display XDR
- Boox Go 10.3 (Gen II) 2-in-1 E-reader
- Denon Home 200, Home 400 and Home 600 spatial audio speakers
- Dyson Spot+Scrub AI Robot Vacuum
- Google Pixel 10a Smartphone
- Hyperice Hypervolt 3: standard, Go and Pro massagers
- JBL Live 680NC On-Ear Headphones
- LG G6 Series TV
- Nothing Headphone (a)
- Pokemon Pokopia for Nintendo Switch 2
- Sonos Era 100 SL Bluetooth Speaker
- Sonos Play Bluetooth Speaker
Beauty and wellness launches
Cécred, Beyoncé’s hair care brand, dropped its Styling Collection, which includes six products: Thermal Shield Mist, Heat Activated Silk Glaze, Volumizing Mousse, Flexible Hold Hairspray, Wrap & Set Foam and Strong Hold Gel. Each one has humidity and heat protection up to 450 degrees Fahrenheit, according to the brand. The collection also includes an edge brush.
Magic Cream was Charlotte Tilbury’s first product, and more than a decade later, the brand just reformulated it. The new version is made with ingredients like a proprietary peptide complex, ectoin and hyaluronic acid to help hydrate your skin, as well as make it look firmer, plumper and smoother, according to the brand. Charlotte Tilbury also says the cream helps reduce the appearance of fine lines, wrinkles and redness over time. You can use it as a moisturizer and a makeup primer.
T3, one of our favorite AAPI-owned brands, is replacing its current Aire 360 model with this new and improved version. Notably, it now has auto world voltage, which means you can use it internationally without a voltage converter, and it’s more compact than the previous iteration. The styling tool comes with four interchangeable attachments: two ceramic barrels, a drying concentrator and a ceramic smoothing brush. You can also purchase a compatible diffuser for it. The Aire 360 has three heat settings, three speed settings and a cool shot button.
You know and love Amika for its hair care, and now the brand is expanding into body care for the first time. It’s starting with three products: body wash, body butter and body oil. Each product is formulated to make skin softer, smoother and brighter, and they’re scented with Amika’s signature fruity, floral fragrance.
Other notable beauty and wellness launches:
- Biodance Collagen Peptide and Caviar PDRN Jelly Serum Mist
- Chris McMillan The Glassy Smooth Hair Oil
- Clinique UV Solutions Hydrating Sunscreen SPF 50
- Clinique UV Solutions Mattifying Sunscreen SPF 50
- Colgate Optic White Pro Series Toothpaste
- Colgate Optic White Soft Manual Toothbrush
- Coola Recovery+ Mist
- Dermaflash Cool
- Dr. Brandt Wrinkle Release Serum
- Fur Furming Oil
- Gisou Honey Milk Active Repair Leave-In Conditioner
- Grown Alchemist Resurfacing Targeted Body Cleanser and Lotion
- Ilia Skin Blur Hydrating Serum Concealer
- Kiehl’s Better Screen Miner-all UV Serum
- Lancôme Absolute Longevity MD Collection
- Loops Hydrogel Jelly Mist: Double Take Glow and Dew Cloud Ultra Hydrating
- Megababe Thigh Rescue Gel
- Method Body Wash Tonics
- Method Hydrating Serum Hand Washes
- Pacifica Barrier Defense Hypochlorous Acid Daily Spray
- Patrick Ta Beauty Major Skin Soft Blur Brightening Concealer
- Raw Sugar Oil Remedy and Color Renew hair care lines
- SkinCeuticals Future Mineral UV Defense SPF 50
- Skinfix Ceramide Prime Whipped Cream
- Starface Star Strips Pore-Clearing Nose Strips
- Tata Harper Crème Supreme
- Tatcha The Milky Sunscreen 50+
- Vegamour Baby Hair Strengthen & Style Wand
- Waterpik Promax Water Flosser
Home and kitchen launches
KitchenAid’s beloved tilt-head stand mixer just got the biggest upgrade in over 50 years. The Artisan Plus has a built-in bowl light that illuminates what’s inside, a soft start to help prevent ingredients from flying out and a slower fold speed for delicate mixes. There’s 11 preset speeds, and you can now twist the control knob to toggle between speeds, giving you more customization and flexibility.
The stand mixer comes with a lightweight, 5-quart stainless steel bowl, as well as interchangeable attachments like a double flex-edge beater (up from a single flex edge), a dough hook, a wire whisk and a flat beater. You can also purchase additional accessories , like pasta makers, spiralizers and meat grinders. The mixer comes in 14 colors.
Anyday is venturing beyond glass cookware with plastic-free deli containers made from durable, flexible silicone. You can buy them in three sizes: 8, 16 and 32 ounces. The containers, which are nestable and stackable, each come with a leakproof vented lid, so you can put them in the microwave without worrying about splatters. They also have built-in measurement markers and a measurement window. The containers are also safe to put in the dishwasher, freezer and oven up to 450 degrees Fahrenheit, according to the brand.
This is Dyson’s first standalone, all-in-one wet and dry cleaner. It’s a hardwood floor cleaner, but has a few features that stand out, including a self-cleaning, air-drying dock. Debris and dirty water stays contained in the cleaner head, which the brand says reduces dirt and odors compared to competitors which move both through the main body of the vacuum. At $500, this competes with premium wet and dry cleaners from brands like Tineco and Dreame.
Other notable home and kitchen launches:
- Bissell FlexClean FurForce Robot Vacuum and Mop
- Bissell CrossWave Hydroscrub All-in-One Multi-Surface Cleaner
- Caraway Mixing Bowl Set
- Caraway Stainless Steel Strainers
- Casper Snug Foam Mattress
- Coway Airmega Mighty2 AP-1512N
- Dyson Pencilwash
- KitchenAid Compact Grain & Rice Cooker
- Lalo Play Gym II
- Roborock Saros 20 Robot Vacuum
- Shark PowerDetect UV Reveal Robot Vacuum and Mop
- Stanley 1913 The Clutch Bottle (and Side-Kit)
- Steamery Cirrus Core Handheld Steamer
- Woof The FlipMat and LickWells
Why trust NBC Select?
To round up the best new launches each month, reporters Zoe Malin and Harry Rabinowitz choose products they think NBC Select readers should know about. They include products from brands NBC Select has previously covered, or brands staffers recommend. Malin and Rabinowitz also regularly try new product launches to share their first-hand experiences.
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